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Remembering to Connect, Empathize and Build Rapport : 4 Tips for Putting Interviewees at Ease

by Amanda Schiralli-Smith I was sitting in a chair across from a health care executive, expensive cameras flanking me, and I was nervous. It was only my second week at Onward Publishing, and I’d never conducted a video interview before. Between the lights, the cameras, and making prolonged eye contact with someone I’d just met that morning (it feels so intimate!), all while my new boss looked on…let’s just say I was a little overwhelmed. I made it through my list of questions, though to be honest I couldn’t tell you what his answers were, and when it was all over, I breathed a sigh of relief. My peace was cut short, however, when my boss informed me later that my interviewee had pulled him aside afterwards to ask if I was mad at him. Mortified, I asked, “What would make him think that?” Well, apparently it was my face. Or, rather, my facial expression. My concentrated look of focus, ... Read More
Gunshot Glass   Onward Publishing Center for Gun Violence Prevention

Communicating a divisive issue – Gun Violence

Each year thousands of people die from gun related injuries. In partnership with the Center for Gun Violence Prevention at Northwell Health, Onward Publishing produced a Gun Violence Report and video series to tell the stories of activists, victim’s families, trauma doctors, and gun enthusiasts. ... Read More